#1 SEO Durban company, hell-bent on results!
Does more SEO traffic means more leads & sales?
Rankings and traffic are great! But if that traffic is not converting into cold hard cash for your business then you are burning your money!
That’s why we are only focused on the keywords that drive action from visitors.
Don't put all your eggs into 1 basket.
Focusing on one avenue of traffic is not a great long term strategy. Our strategy will cover more than just SEO rankings to get a flood of ready to buy customers banging on your door. Google changes all the time which could affect your rankings and ultimately dry up your leads. We will focus on a more robust long term approach.
Dominate your competition!
The success of any online marketing campaign especially SEO depends on how competitive your market is. We will analyse your competition with a fine tooth comb, find their weaknesses and exploit them in order to smash them and dominate your online market.
The SEO steps we take to beat your competition and outrank them on Google.
The SEO steps we take to beat your competition and outrank them online.
Every business is different and requires its own unique strategy to dominate its market. We follow the below basic SEO steps to help you obliterate your competitors.
Step 1
Research.
Firstly, we analyse your website errors, backlink profile and what “hot keywords” people are searching for online that will help us isolate and generate the best possible traffic for your website.
Step 2
Strategy time.
We take what we learned in step one and work on a strategy to help us close the gap and start gaining traction on rankings buy checking your backlink profile and what your most profitable keywords are. So that we can start working on dominating the market over time.
Step 3
Execute & report.
We get to work and start implementing our strategy to start gaining traction on search engines like Google. We then report on our progress every step of the way and update you with improvements at the end of each month.
Client reviews.
Over 30 five star ratings on Google
"If your business is not on the internet, then your business will be out of business."
Bill Gates, Founder of Microsoft
3.8 million searches per minute!
Ranking on Google and online marketing, in general, is no longer a “nice to have” for your business. It is essential for your business’s survival!
Imagine being able to reach people on a local, national or even an international level that are ACTIVELY showing an interest in what you have to offer?
Just have a look at the image below of the once-beloved Yellow pages. Here we can see 2 versions of the book, one from 2011 (bottom) and another from 2018 (top) that’s only a 7-year difference between the two. Note how thin the later copy is?
I don’t know about you, but that looks like more than a 50% reduction in businesses advertising in the Yellow Pages?
Where do you think all those businesses are advertising now? I don’t think they ALL left the country or went bankrupt? They are most likely investing in their online marketing strategies and starting conversations with your potential clients.
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8 insider SEO tips to rank your own website on Google
Get started with our FREE online marketing strategy session worth R3000!
SEO stands for Search Engine Optimisation. SEO is involved in growing your website and traffic through organic (non-paid) search results. SEO is concerned with improving how search engines, ie Google, understand your site and connect your site to other sources.
The better understanding search engines have about your site is, the higher your website will feature in the search results. The higher you are on the search results, the more traffic you will receive.
We help search engines understand your website better. We do this by optimising your website pages for specific keywords that people are searching for online. This helps the search engine understand the content of your site better and how it connects to the end users search on Google.
We write monthly blogs surrounding your desired keywords to deliver valuable optimised content to your website.
We create quality backlinks that boost your Domain Authority.
We work on your website on a monthly basis to get the results we are after.
Ranking online depends on a number of factors including keyword difficulty ie. How broad or competitive your desired keyword/s are.
You will start ranking for low difficulty keywords within 3 months. These keywords include Specific location keywords or brand keywords.
However, more competitive one-word keywords such as, ‘lawyer’ may never see you hit the first page of the search results due to the overwhelming competition and difficulty.
SEO is not a quick fix solution but it is an imperative part of our strategy.
We would need the login details to the backend of your website as well as looking into our copywriting services to improve the content of your website.
It will be best to talk to us should you be interested in getting started with your SEO campaign.
Blogroll.
SEO Durban: How to Get Your Site Ranked on Google’s First Page.
SEO, or Search Engine Optimization, is the process of improving your site to rank higher in search engine results pages. The goal of SEO is to get to the top of Google’s rankings for your chosen keywords.
There are many factors that affect whether or not your site will rank high on Google’s rankings. For example, you want to make sure you have a well-written page title and meta tag description. These elements are important because they will be the first thing people see when they go to google and type in a keyword related to what you’re selling. However, this isn’t all there is to it!
Read on to find out how you can take advantage of SEO by understanding the different types of ranking factors that contribute to your site’s success.
The Basics of SEO Durban
There are three basic types of ranking factors that affect your search engine optimization (SEO) efforts. They are on-page, off-page and beyond the website.
On-page ranking factors are what Google will look for when evaluating your site to determine its relevance. These factors include the content on your page, how well it’s optimized, how informative it is and how many other pages link to it.
Off-page ranking factors are things that you cannot control, but can influence. Off-page ranking factors include links from other sites and social media shares.
Beyond the website are things that do not fall into either one of these categories, but may still be important to SEO Durban tactics. These can include things such as keyword research, content planning and audience engagement strategies.
Factors that Affect Rankings
Traffic.
The amount of traffic to your site is an important ranking factor because the more people who visit your site, the more likely Google will rank your site for a specific keyword or set of keywords. It’s also important that you put valuable content on your website so that people continue to come back.
Competition.
If there are already a lot of websites with content related to what you’re selling, then it’s likely that Google won’t rank your site high for that keyword or set of keywords. This is because Google doesn’t want to show 10 websites when someone searches for “SEO Durban.” However, if there isn’t any competition, then you’ll have a better chance at ranking high in search results pages.
Domain Authority (DA).
DA is a measure of how well-known and trusted a website is based on the authoritative authority it has within its industry. The higher the DA rating, the more likely Google is going to rank your website in search results pages for particular keywords or sets of keywords.
Organic Search Traffic (OST). OST refers to how many people who type in terms related to what you sell into Google are actually clicking through on those results and visiting your site.
Useful Tools For SEO Durban
When it comes to SEO, there are a lot of things you can’t do yourself. However, there are several tools that can help you out.
There are also many strategies that you can use to make your site more appealing to Google’s algorithm, which will improve its rankings.
Google uses many different ranking factors to determine how high up on their page your site is placed. There are many tools available that allow you to quickly see how your site is doing on Google’s rankings and what factors play the biggest role in determining where it ranks. Here are some useful tools:
You don’t necessarily want to use this tool when trying to rank for keywords like “mascara” or “durban” because those terms aren’t niche enough, they are too broad, you need keywords with intent behind them. This tool is most helpful when you’re searching for niche keywords related to what your business sells, as those tend to have less competition and therefore a better chance of ranking highly in Google’s search engine results pages.
This is one of the most important tools for SEO Durban because it allows you to easily access all the information about your website from one central location. This includes data about the number of organic searches people have performed for
On-site SEO Durban
On-site SEO is what you do on your site to help it rank higher on Google’s search engine result pages. This is the kind of SEO that has a direct impact on the success of your website.
There are three main things you can do to improve on-site SEO in Durban:
URL Structure
This refers to how your URLs behave. For example, if you have a blog about seo, don’t name the URL for that blog “SEO Durban Blog” because Google will think it’s not a good blog topic and won’t rank it. Instead, name it something like “Blog About SEO”. When people type in your URL they’ll know what they’re going to find there.
Meta Tags
These are tags found in your website code that tell search engines what content your site has. They might be short pieces of text or longer blocks that specify exactly what people should expect when they access your site, such as “information about gardeners”. Remember that meta tags, like all other elements of SEO, need to be compelling to get more attention from potential visitors who might be interested in what you’re selling.
Title Tag
The title tag is the first thing someone sees when they visit your website
Off-Site SEO Durban
One of the most important SEO factors to keep in mind is off-site SEO. This refers to the ranking factors that are outside of your website, such as search engine optimization on other sites, social media marketing, and content marketing.
Content marketing is an integral part of off-site SEO. It’s a method that allows you to create content for your target audience and place it where they are looking for information. The audience will hopefully link back to your site and this will contribute to your overall rankings. Additionally, content marketing can help you attract new visitors by providing valuable information related to what you’re selling.
Social media marketing is another important part of off-site SEO. Not only can social media be a great way to reach potential customers, but it also provides an opportunity for you to provide valuable information related to what you’re selling.
For example, if someone is thinking about buying a new car, they could find a blog post on Facebook with helpful tips and tricks about cars written by someone who has experience with them. When people see good info like this written by someone credible, they’re more likely to trust that person’s advice when purchasing their first car instead of going directly to a dealership themselves.
Chat to the #1 Rated SEO Durban Company, and lets get your website ranking!