“The secret to being boring is to say everything to everyone.”

Sales copywriting for your websites and ads that have the potential to double your sales.
online marketing clients
clients weblab

It's not about you!

Even if you decide not to make use of our services. PLEASE take this one thing away with you.

It is so powerful!

Start thinking about your ideal client, and talk to them directly, as if you were at lunch together. Touch on their pain points, help them, add value. And your copy will be better than 99% of your competitors.

digital copywriting services

It's 100 years old...

Some of the copywriting techniques and strategies we make use of have been tried and tested for over 100 years!

Once you know who you are writing for, and what they want, and you back that up with a powerful offer. Well then…You have something very powerful to persuade people to get off the fence and take action!

Do you like talking to someone that only talks about how great THEY are?

Client reviews.

Over 30 five star ratings on Google

Sana Siddiqi
Sana Siddiqi
Google Review
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Awesome team at Weblab! Extremely helpful and able to create great designs, websites etc! A definite recommendation to anybody looking for a design team for their business!
Rizwana Suliman
Rizwana Suliman
Google Review
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We've got burn't a few times before we found Weblab. When we found Scott & his team, we were amazed at their brilliant website. Once we met them and began work, we were bowled over by their absolute professionalism, speed, awesome concepts, friendliness and readiness to ALWAYS HELP NO MATTER WHAT. Also, their communication is beyond par excellence, not once did they lose our information/emails or misunderstand our needs. This is a team that truly depicts what OUTSTANDING customer service backed by expertise is. They added a whole new life to business with their rebranding and back office support. Love them!
Shivan Rambridge
Shivan Rambridge
Google Review
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Working with Weblab has been a pleasure. Fast and Efficient service coupled with great designs and attention to detail ensured that i got the end product I wanted for my business. Would definitely recommend.
Sandra van Rensburg
Sandra van Rensburg
Google Review
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Desperately looking for GOOD service, I googled for help, and what an extremely pleasant suprise it was to find WEBLAB. From the first communication on the chat line to the last mail received with my requirements it was nothing but an absolute pleasure! To "The-do-it-all", 10/10, you certainly DID IT!!! Would not hesitate to recommend! FULL STARS!!
Ronel Irvine
Ronel Irvine
Google Review
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Weblab have been one of the most professional, pro active web design agencies I have ever had the pleasure of working with. It has been an absolute pleasure working with Scott and his team. Their response time to everything is super fast and efficient, and their design work is out of this world. I would highly recommend their services.
Sterling Access
Sterling Access
Google Review
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It has been an absolute pleasure working with the Weblab team. We received professional and excellent service throughout. This is the start and big things are coming from both parties.... Thanks a lot from our family at Sterling to yours at Weblab.
online marketing


5 simple ways to grow your business fast!

These 5 powerful and secret strategies outlined in this (24 page) free report, will help you grow your business fast by helping you generate more leads and sales. Download it now before your competitors get their hands on it!

Get started with our FREE strategy session worth R3000!

Book your free 30-minute consultation with us today, where we will touch on copy and our full strategy, worth over R3000! Spots are limited, we can only take on a limited amount of calls per month.

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Digital Copywriting Services For Your Website, Ads & More!

Is the copy on your site bland and boring?

What many people don’t realise is that digital copywriting goes so much further than just relaying information. Written content is a way for you to truly connect to your audience… so ensure that you’re speaking their language.

Knowing your target market is key! Who is your ideal client? You should imagine that you are sitting down, having a coffee with them. How would you be talking with them, and what would you be saying?

This should give you some sort of idea in which direction to take your copywriting. While it is definitely possible for you to write all of your site content yourself, if you want optimised sales copy that turns heads you are going to want to use a professional copywriter.

Digital copywriting is a subtle art that takes years of experience to get just right. An expert copywriter will have a proficient knowledge in sentence construction, spelling and grammar, as well as a creative flair that will keep readers interested in what your brand has to say.

The Weblab offers expert  digital copywriting services that aim at connecting your brand to potential customers. We are able to write interesting content for web pages, landing pages, blogs, brochures and everything in between.

Digital Copywriting Company South Africa

The Weblab is a professional copywriting company in South Africa. We are based in the sunny city of Durban, and have been producing engaging copy for a variety of clients since 2009.

Our years of providing digital copywriting services have provided us with many exciting opportunities and have allowed us to work with respected brands from all over the country. We have realised that copywriting is not just industry-specific, but needs to be brand-specific too.

Unfortunately there are many fly-by-night copywriting companies that use plagiarised content. In these cases you may experience a drop in your SEO rankings and even be penalised by Google!

At The Weblab, we take plagiarism extremely seriously. We can guarantee that all of the content that we write for our valued clients is completely unique and run through copy-checking sites to ensure its originality.

We aim to provide copy that sells! We determine who your ideal customer is, find out what appeals to them and connect with them through well-written content. The final step is to provide an irresistible offer.

If you are looking for a digital copywriting company in South Africa that you can trust, get in contact with The Weblab and we can start talking about how to appeal to your ideal audience through our expert copywriting services.

Digital Copywriter

You need a digital copywriter that understands your brand, and that knows how to use written content to push sales and get results.

At The Weblab, we use a combination of tried and tested copywriting strategies alongside creative concepts and modern ideas. Some of our strategies have been around for over 100 years, and have proved successful time and time again.

That being said, we also ensure that our copywriters are up to date with the latest trends in copywriting, and know what sort of content is optimal for the Google algorithm at the moment.

Did you know that quality copywriting plays a big role in your SEO results?

The Google algorithm, favours authenticity and content that reads naturally. You won’t get anywhere by randomly scattering keywords all over the place. In fact, you could be heavily penalised!

Avoid the consequences that come with poor copywriting, by hiring an expert digital copywriter from The Weblab that know which keywords to use and where.

Professional Copywriting Services

What are the sorts of copywriting services that we offer at The Weblab?

  • Content Research- We find quality sources and do all the research necessary to come up with excellent articles and web copy that helps paint an accurate representation of your brand.
  • SEO Content- all of our content is completely optimised and aims at driving more traffic to your website. We use proven techniques and strategies to come up with engaging web copy and blogs for your website.
  • Editing – Enhance your current copy by getting our editors and proof readers to check for any spelling and grammar errors that your copy may have.

You may have come to the conclusion that your site needs the help of an expert copywriter. Well, you’re probably right.

Get in touch with The Weblab today and we can start creating content for your brand that compels your audience to keep reading!